1. Candidate must possess at least bachelor’s degree in marketing, communications, or a related field

2. Minimum 1 – 3 years of proven working experience in Brand Specialist, KOL Specialist, Digital Marketing, or a similar role, working experience from agencies is preferred

3. Strong understanding of social media trends & landscapes as well as campaign metrics

4. Excellent communication and interpersonal skills.

5. Detail-oriented, organized, and capable of managing multiple campaigns simultaneously.

6. Analytical mindset with the ability to interpret campaign data and extract actionable insights

7. Proactive, adaptable, and able to work effectively in a dynamic, fast-paced environment.

8. Proficient in Microsoft Excel and Google Workspace (Docs, Sheets, Slides, Drive).

1. Execute community & KOL campaigns in alignment with project timelines and objectives

2. Monitor and manage relationships with the community and KOLs to ensure timely delivery of campaign requirements and achieve optimal results.

3. Maintain existing KOL relationships and actively invite new KOLs to join Home Tester Club.

4. Analyze campaign data and current trends and manage community relationships to provide insights for enhancing engagement within HTC’s community.

5. Collaborate with internal teams to execute strategic plans aimed at maintaining community retention and strengthening brand presence.